AI visuals can help small businesses and brands with launches, growing their accounts, and testing products before they’re even made. Le SECRET, an Airbnb lodging and experience located in the French countryside just 45 minutes from Paris, reached out to me to create AI-generated content based on real photos of the space. I enhanced them with hyperrealistic details using tools like Nanno Banana and Higgsfield to help design and test Instagram campaigns before the grand opening.
For Le SECRET, I worked as a content strategist, AI art director, and video editor. I created high-end AI visuals using their brand colors, adding people and atmosphere to the spaces while guiding them through the image capture process. The rest of the Reels strategy focused on realistic storytelling — a format that’s currently popular among Airbnb listings.